Location: Gurgaon (Onsite)
Employment Type: Full-time
Experience Required: 3–5 Years
Salary: Up to 13 LPA
Industry Preference: Media & E-Commerce candidates only
Key Responsibilities
Develop and execute SEO strategies to improve organic rankings, traffic, and domain authority.
Build and implement ASO strategies for Play Store & App Store, focusing on keyword optimization, metadata updates, and conversion improvements.
Utilize LLM (Large Language Model) techniques for content optimization, keyword research, clustering, and improving content workflows.
Conduct website audits, technical optimizations, and competitor analysis using tools like Ahrefs, SEMrush, Moz, etc.Monitor and interpret data from Google Analytics, Google Search Console, and other performance tools
Create SEO-focused content briefs, ASO keyword lists, and growth recommendations.Track app store algorithm updates and implement strategies to improve app visibility & install.
Mandatory Skills & Qualifications
3–5 years of hands-on experience in SEO, ASO, and LLM-based optimization
Strong expertise with Google Analytics, Search Console, Ahrefs, SEMrush, Moz, and other SEO/ASO tools.
Proven experience in app store algorithms, keyword optimization, metadata creation, and improving conversion rates.
Solid understanding of content marketing strategies for both SEO & ASO.Priority for candidates from Media or E-Commerce domains.
Working knowledge of HTML, CSS, JavaScript, and website optimization best practices.